Watch the Percipio Customer Service: Culture Is the Fabric (2m 27s) video. As this video discusses, being customer-centric is more than just having good policies in place, and a company's culture and values are the main driver of customer service. For this assignment, analyze the intersection of company culture and customer culture. Recognize that the consumer market in the United States is a conglomeration of many cultures, and marketing personnel must understand and adapt to those cultures in order to market and sell effectively. And, there's no better place to start than within the marketing organization! Considering what we are learning about culture and its effect on consumer behavior, how could you as a marketing manager combine the cultural values of your customers with your own company's culture and values? Select at least two of the five methods listed below and, using examples from the video or creating your own solutions describe how you would improve your company's culture through understanding the cultural values that drive the consumer behavior of your target customers. If you want to write using product examples, you may use any products that are in market today or any imaginary products that could be in market sometime in the future. Be as specific as possible with the example(s) in each response. 1. Reward your people for embracing a multi-cultural environment. 2. Become a mystery shopper to test your staff's behavior. 3. Establish internal customers and build relationships with those stakeholders. 4. Define and reward good service that not only accommodates but also celebrates culture. 5. Create a great team spirit that mirrors the multi-cultural environment in which we live. Submit your assignment in MicroSoft Word using APA 7 th edition formatting. Include a cover page and one, doublespaced body page that answers the prompts you select from the list above. You may refer to your textbook, but no outside research, in-text citations or references page is required.
Answers
As a marketing manager, there are several ways to combine the cultural values of the customers with a company's culture and values. Two of the five methods that can be used to improve a company's culture through understanding the cultural values that drive the consumer behavior of the target customers include defining and rewarding good service that not only accommodates but also celebrates culture and creating a great team spirit that mirrors the multicultural environment in which we live.
Define and reward good service that not only accommodates but also celebrates culture: This approach requires the marketing manager to research and understand the different cultural values of the target customers. Once the marketing manager has identified these cultural values, he/she should implement these values into the company's culture. The company should reward employees who display good service that accommodates and celebrates the cultural values of the customers. For example, a restaurant may reward a server who goes out of their way to accommodate a customer who has specific dietary restrictions, such as a kosher or halal diet. The company may also celebrate different cultural holidays that are important to the customers. Create a great team spirit that mirrors the multicultural environment in which we live: To create a great team spirit that mirrors the multicultural environment, the marketing manager should ensure that the company has a diverse workforce. This will help the employees understand and respect the cultural values of the customers. The marketing manager may also hold team-building exercises that celebrate the diversity of the workforce.For example, a company may hold a potluck where employees bring in a dish that represents their cultural background. This will help the employees understand and appreciate the different cultural values of their colleagues. By implementing these methods, the marketing manager will be able to improve the company's culture through understanding the cultural values that drive the consumer behavior of the target customers.
To learn more about marketing manager,visit here
https://brainly.com/question/22555057
#SPJ11
Related Questions
Q2. 90% of flights depart on time. 80% of flights arrive on time. 75% of flights depart on time and arrive on time. Are the events, departing on time and arriving on time, independent?
Answers
Answer:
Events departing on time and arriving on time are NOT independent.
Explanation:
If two events A and B are independent, then
P(A and B) = P(A) * P(B)
Here
A = flights depart on time
B = flights arrive on time
P(A) = 0.90
P(B) = 0.80
If A and B are independent, then
P(A and B) = P(A) * P(B) = 0.9 * 0.8 = 0.72
Since
the observed value of P(A and B) is 0.75,
assuming that there are no observation errors, we conclude that the two events A and B are not independent.
When participating in the
___________ ___________ ___________ students and FBLA Chapters
are able to compete with students and chapters ranked the best in the state in competitive events.
The election of State officers occurs at this event.
O National Leadership Conference
O Fall Leadership Conference
O State Leadership Conference
O Regional Leadership Conference
Answers
Answer:
At the National Leadership Conference
Explanation:
record the allocation of the underapplied/overapplied overhead to various accounts.
Answers
The allocation of underapplied or overapplied overhead is the process of distributing any difference between the overhead costs budgeted and the overhead costs actually incurred during a given period. This difference occurs due to discrepancies in the actual and estimated overhead costs.
To record the allocation, the actual overhead costs are first calculated. Next, the overhead rate is determined by dividing the overhead costs into the actual activity level. Finally, the overhead amount is allocated to different accounts based on the overhead rate.
In summary, to record the allocation of underapplied or overapplied overhead, the actual overhead costs must first be determined. Then, the overhead rate is calculated by dividing the overhead costs by the actual activity level. Finally, the overhead amount is allocated to different accounts based on the overhead rate.
To know more about overhead
https://brainly.com/question/29037936
#SPJ11
When making decisions, managers often must decide between doing what is beneficial for the firm in the short term, and what is beneficial for both the firm and society in the long term. To address this conflict, a firm must
Answers
When making decisions, managers are often faced with a conflict between what is beneficial for the firm in the short-term and what is beneficial for both the firm and society in the long-term.
This conflict arises because the actions that benefit the firm in the short-term may not necessarily align with the interests of society as a whole, which can lead to negative consequences for both the company and society in the long-term.
To address this conflict, a firm must adopt a long-term orientation and consider the broader social and environmental impacts of its decisions. This means looking beyond immediate financial gains and recognizing that actions taken today can have far-reaching implications for the company's reputation, customer loyalty, employee morale, and overall sustainability.
Firms that prioritize social responsibility and sustainable business practices are more likely to build strong relationships with stakeholders, including customers, employees, investors, and regulators. They are also better equipped to weather economic downturns and other disruptions, as they have diversified their risk and invested in building resilient supply chains and communities.
Ultimately, the key to addressing the conflict between short-term gains and long-term benefits is a commitment to corporate social responsibility (CSR) and sustainable business practices. By prioritizing the needs of society and the environment alongside those of shareholders, firms can create value for all stakeholders over the long-term, ensuring their continued success and impact.
learn more about managers here
https://brainly.com/question/32150882
#SPJ11
Question 1 of 10
Why can consumers have influence over politicians?
O A. Government agencies are required to address consumer
complaints.
B. Consumers are able to boycott politicians' re-election campaigns.
C. Corporations use profits from consumers to lobby the
government.
D. Politicians rely on the votes of consumers to keep them in office.
SUBMIT
Answers
Answer:
it's most likely B or D. but you need to double check
Answer:
D. Politicians rely on the votes of consumers to keep them in office.
Explanation: i took the test.
if the cross price elasticity of demand between two goods is negative, then the two goods are independent. complements. unrelated. substitutes.
Answers
If the cross price elasticity of demand between two goods is negative, it indicates that the two goods are complements, meaning an increase in the price of one good leads to a decrease in the demand for the other.
The cross price elasticity of demand measures the responsiveness of the quantity demanded of one good to a change in the price of another good. If the cross price elasticity of demand is negative, it indicates that the two goods are complements.
Complementary goods are products that are typically consumed together or used in conjunction with each other. For example, coffee and creamer, or smartphones and mobile data plans. When the price of one complement rises, consumers tend to reduce their demand for that particular good. Consequently, this decrease in demand for one product leads to a decrease in the demand for the complementary good as well.
The negative cross price elasticity reflects the inverse relationship between the prices and quantities demanded of the two goods. As the price of one complement increases, consumers may find it less affordable or less attractive, resulting in a decrease in the quantity demanded of that good and, subsequently, a decrease in the quantity demanded of its complementary good.
Understanding the cross price elasticity of demand is crucial for businesses to determine the impact of price changes on the demand for their products and the potential effect on related goods in the market.
To know more about demand, visit:
https://brainly.com/question/30614099
#SPJ11
field underwriting by a producer
Answers
Field underwriting is the initial judgment an insurance agent or producer makes regarding a potential client's capacity to satisfy the underwriting requirements of the insurer.
The producer is in the position to learn details that underwriters and other participants further up the chain would not be aware of because he is the only person in the insurance sales process who has a close relationship with the client. The producer is more likely to know the client personally, giving them a deeper understanding of their personal and professional reputations as well as other personal details. The producer can also help the underwriters choose better risks, increase the efficiency and speed of the underwriting process, and set realistic expectations for their clients by using appropriate field underwriting techniques.
To know about insurance see:
https://brainly.com/question/25855858
#SPJ4
Full question: Explain what is field underwriting by a producer?
The need for electrical craft workers
A. Is centered around Industrial electricians
B. Has peaked and will not need future workers
C. Continues to grow
D. Is limited to commercial electricians
Answers
The need for electrical craftworkers continues to grow. Option (c) is correct.
What do you mean by electrical craftworkers?An Electrical craftworker assists a skilled journey-level worker engaged in one of the electrical trades.
Electrical craft work involves the maintenance and construction of electrical systems for construction and facilities installation and maintenance of overhead or underground power distribution systems or shop repair activities. Apprentice training possibilities leading to craft perspectives are available in some departments.
Therefore, Option (c) is correct.
Learn more about electrical craftworkers, here;
https://brainly.com/question/13135287
#SPJ1
how many tines in earth does the sun intersect equartor
Answers
Answer:
два
Explanation:
In your own words, explain what actuarial value is
Answers
Answer: What id say an actuarial value is, something you pay for in advanced, like if you buy a game from game stop, and you have to wait for it to actually come out, and they put it on hold for you and stuff, I think that is what actuarial value is, to be honest i have heard of it but never learned it 100% i hope this is correct and hope it helped, have a wonderful day!
Explanation: brailiest please <3
How can a company hide 2000$ of debts in a double entry journal accounting….. using debits and credits
Answers
In consumer finance, which of the following are primarily used? A. financial statements B. budgets C. both budgets and financial statements
Answers
Answer:
Explanation:
The most important financial statement for the majority of users is likely to be the income statement, since it reveals the ability of a business to generate a profit. The financial statements are used by investors, market analysts, and creditors to evaluate a company's financial health and earnings potential. The three major financial statement reports are the balance sheet, income statement, and statement of cash flows.
If you are required to show prrof of financial responsibility for the futre, for how many eyar must the proof be kept?
Answers
If you are required to show proof of financial responsibility for the future, for 2 years must the proof be kept.
Being accountable means being trusted, delivering on promises, and honoring commitments. Accept the consequences of our actions. It also means developing our potential. Responsible people don't apologize for their actions or blame others when things go wrong.
Responsibility helps you learn how to handle difficult situations, make good decisions, and set and achieve goals. Responsibility is important because it makes you a better person. Life lessons are often taught by taking responsibility for our actions, mistakes, and events in life.
Learn more about responsibility here:https://brainly.com/question/6500846
#SPJ4
HELP ASAP, TRUE OR FALSE
Question 1:
Betty loved running a lemonade stand as kid because she found it easy to convince people to buy! Betty might have skills to pursue a career in professional sales pathway of marketing, sales, and service career cluster.
TRUE OR FALSE
Question 2:
Sarah needs to transfer money from one of her bank accounts to another. She would call someone from banking services pathway of finance career cluster to help her do this.
TRUE OR FALSE
Answers
Answer:
true
Explanation:
i took the quiz :)
Answer for Questions 1 and 2 :
Question 1: True
Question 2: True
the monthly salaries of three people working in a small firm are $3,500, $4,000, and $4,500. if instead of a $100 raise, everyone gets 10% raise, how, if at all, would the average of the three salaries change?
Answers
The average salary would be affected by $300
The average of salary when increase by $100 each=
=4100+ 3600 + 4600/3
=4100
The average of salary when 10% increased-
For A- 3850
B- 4400
C- 4950
Average= 3850 + 4400 + 4950/3
= 4400
The total difference is $300.
Average salary- The result is obtained by dividing the sum of two or more values by the quantity of values. In other terms, the average or mean is equal to (a+b+c)/3. These five salaries total $264,000 in total. The average or mean pay is then obtained by dividing the total by the number of data points (five), which equals $52,800.
For more information on Average salary visit:
https://brainly.com/question/26879879
#SPJ4
Katalyn owns a small start-up. She wants to select a promotional tool that provides greater reach to the masses and has less cost per thousand. Which media type should Katalyn select? A. radio advertisement B. television advertisement C. telemarketing D. direct mail E. advertisement in yellow pages
(ik its not television so pls don't say its b)
Answers
Answer:
c
Explanation:
Answer:
d
Explanation:
Name any two means of receiving employment information other than the means of mass communication. how can we receive information from these means?
Answers
Answer:
Job search websites: there are specialized websites were job positions are shared everyday. In these websites, both employers and job-seeking individuals (aspiring employees) can meet and get in contact with each other.
Job fairs: job fairs are like any other fair, with the central theme being jobs. These are events where people meet in a specific place, in order to find possible employees or employers.
The two means of receiving employment information should be job search websites and job fairs.
The following information should be considered:
Job search websites: there are specialized websites where job positions are shared everyday. In these websites, both employers and job-seeking individuals (aspiring employees) can meet and get in contact with each other. Job fairs: hese are events where people meet in a specific place, in order to find possible employees or employers.Learn more: brainly.com/question/16911495
When delegating a task, it is important to
b
C.
d.
Give away the most difficult things on your task list
Go over everything quickly and return to your own work
Keep the responsibility for getting the tasks done
Report everything that is expected of the person
Answers
Answer:
Is D
Explanation:
not B
DDDDDDD
Answer:
D.
Explanation: correct on edge 2021
"Question 31When under pressure, whether due to time, cost, oravailability of information, managers often made ______decisions.A. maximizingB. minimizingC. rationalizingD. satisfice"
Answers
When under pressure, whether due to time, cost, or availability of information, managers often made satisfice decisions. Answer is option D.
In decision-making, satisfice is a heuristic, a rule of thumb, a mental shortcut, or a practical method that allows an individual to promptly select the option that is satisfactory or "good enough." Managers often make decisions that aren't ideal due to a lack of information, time, or resources, and they frequently resort to satisficing.
Decision-making is a crucial component of management. Managers make decisions on a daily basis that have far-reaching consequences for their organization's future. However, several factors, such as a lack of data, time constraints, or budget restrictions, may prevent managers from making the best decision.
Satisficing is a form of decision-making that results in selecting the first option that appears to be adequate to solve the problem or fulfill the requirement. Answer is option D.
You can learn more about managers at
https://brainly.com/question/24708179
#SPJ11
Matt wants to start a bait shop from an heritance he received. What two strategies could Matt use to start his business?
A. common stock or retained earnings
B. long term goals or liquid assets
C. common stock or short term liabilities
D. short term liabilities or fixed assets
Answers
The two strategies that Matt could use to start his business would be D. short term liabilities or fixed assets .
What strategies would help Mark best ?Matt could use a combination of short-term liabilities and fixed assets to start his bait shop. Short-term liabilities, such as loans or credit lines, can provide the initial funding needed to purchase inventory, equipment, and supplies.
Fixed assets, such as a building or a storefront, can provide a permanent location for the bait shop and help establish a presence in the local community.
Find out more on short - term liabilities at https://brainly.com/question/30301305
#SPJ1
Jim had a car accident in 2021 in which his car was completely destroyed. At the time of the accident, the car had a fair market value of $30,000 and an adjusted basis of $40,000. Jim used the car 100% of the time for business use. He received an insurance recovery of 70% of the value of the car at the time of the accident. If Jim's AGI for the year is $60,000, determine his deductible loss on the car.
Answers
Answer:
3000 dalers oost
Explanation:
Can anyone give me some tips on how to become a successful businesswoman
Answers
If you are late paying your bill, what is the impact on your annual fee?
Answers
Answer:
It will most likely increase
Explanation:
The impact of late paying the bill is that the bill payment would likely to increase with the amount of interest.
What is bill?A bill is defined as an invoice that is received from a supplier that specifies the amount due by the recipient. For trade payables, this is the primary source document.
If the recipient is not paid the amount of the bill or paid the bill after4 the expiration of due date of the bill, then the amount of bill increased from the date of bill up to the payment.
Therefore, the late payment of bill would increase the amount of interest.
Learn more about the bill, refer to:
https://brainly.com/question/14033097
#SPJ2
which of the following are characterised by a low level of both creation and consumption, and are considered passive users with short attention spans?.
Answers
lurkers are passive users with short attention spans, who primarily observe and consume content without actively contributing.
The group of individuals characterized by a low level of both creation and consumption, and are considered passive users with short attention spans are known as lurkers. Lurkers are individuals who observe and consume content on online platforms without actively participating in discussions or creating their own content. They typically prefer to remain in the background and do not engage in conversations or contribute their ideas. Lurkers may have limited attention spans and tend to consume information quickly without actively participating or providing feedback.
In conclusion, lurkers are passive users with short attention spans, who primarily observe and consume content without actively contributing.
To know more about passive users visit:
https://brainly.com/question/32779891
#SPJ11
consider the following credit card: card apr compounding a 6.2200% annual b 6.0583% daily c 6.1277% quarterly d 6.1204% monthly which one would you choose? card c correct! card a card d card b
Answers
In the following question, option C: card apr compounding a 6.2200% annual b 6.0583% daily c 6.1277% quarterly d 6.1204% monthly, The answer is a credit card with an APR of "6.1277%"
which one would you choose? The credit card with an APR of 6.1277% quarterly would be preferred among the credit cards listed above.
What is APR?APR (Annual Percentage Rate) is the yearly interest rate on credit cards or loans, including any fees or extra costs.
APR is a way to compare the overall cost of borrowing money among different lenders. Card APR Compounding 6.2200% Annual b 6.0583% Daily 6.1277% Quarterly 6.1204% Monthly
Which APR is most preferred and why? The credit card with an APR of 6.1277% quarterly would be preferred among the credit cards listed above. This is because the quarterly compounding frequency (four times per year) provides the cardholder with more time to pay off the balance with lower interest charges.
For more such questions on card
brainly.com/question/26857829
#SPJ11
What are the three ways the argument section of a cover letter can be formatted
Answers
which responsibility centers generate both revenues and costs?
Answers
Answer:
A profit center is a responsibility center having both revenues and expenses.
Explanation:
I tired
Which type of product advertisement can be used to sell a company’s product when two or more other companies are selling the same product?
Answers
Answer:competitive advertising
Explanation:
I’m not for sure but I think that might be the answer
Answer: competitive advertising
Explanation:
if on online course it is what was right
5. The source document for all cash payments is a sales invoice. (P. 60)
true or false
Answers
Answer:
false
Explanation:
A sales invoice is an accounting document addressed to a client informing them of the amount they should pay for the goods or services provided. It details the services or products provided, the date, name of the client, the amount due, among other details. The invoice does not keep information on cash payments.
The check is the document that contains information on cash payments. The checkbook will retain details of all payments, such as amount, payee, and payment date. This data is useful in cash reconciliations.
The source document for all cash payments is a sales invoice. Thus, the given statement is false.
The source document for all cash payments is not a sales invoice. A sales invoice is typically generated when a company makes a sale to a customer, documenting the details of the transaction and serving as a request for payment. However, when it comes to cash payments, the source document is usually a receipt or cash voucher.
A receipt is issued to the payer as proof of payment received, providing information such as the date, amount, payment method, and details of the transaction. Cash vouchers, on the other hand, are internal documents used within a company to track and record cash payments made.
Thus, the given statement is false.
Learn more about sales invoices here:
https://brainly.com/question/34223076
#SPJ6
Among the key management skills, which do you think is the most important skill that a manager should possess?
Answers
Answer:
Good communication
Explanation:
Having good communication skills is probably the most important skill of all for managers to have. Unless you can properly communicate with those you supervise, the rest of the skills really won't matter.